The history of Saruya and Toothpicks

The history of Saruya and Toothpicks

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The history of Saruya and Toothpicks

Toothpicks were introduced to Japan from China during the Nara period (710–794), alongside the arrival of Buddhism.
At the time, they were regarded as sacred tools used for purifying the teeth.
They became widely used among the general public much later, during the Edo period (1603–1868), when dental hygiene practices spread.

Saruya was founded in 1704.
In those days, the word “saruya” referred to small general-goods merchants, and there were many throughout Edo.
By 1815, it is said that there were 249 such shops within the grounds of Sensoji Temple in Asakusa.
These shops sold various personal goods such as combs, face powder, and other toiletries—not just toothpicks.

Today’s Saruya is located near Nihonbashi, having moved approximately ten years ago.
Our previous store stood in Koamicho in Nihonbashi, on a street once known as Terifuri-cho.
The name—meaning “sun and rain”—was a playful pun coined by Edo townspeople, as the street was lined with shops selling items used in fair and rainy weather, such as umbrellas and traditional sandals.
The area was once lively with foot traffic, but over time it became a calm business district, prompting our move nearer to Nihonbashi, a more accessible location for visitors.

Saruya is now the only remaining shop of its kind.
As a custodian of Japanese tradition, we are committed to continuing our craft and our business far into the future.

 

Saruya's toothpick is kuromojiー
ーWhat is kuromoji??
It is a deciduous shrub of the camphor family and is widely native to Japan.
It is characterized by a refreshing scent and has a gentle scent, so it is recommended for those who do not like strong scents. Its scent has a relaxing effect and has been loved in Japan for a long time.

ーWhat are the features of kuromoji toothpicks?
It is a toothpick that has moderate elasticity, is supple and does not break easily.